# Lima Delta

> Lima Delta is a creative consultancy that specialises in change implementation. We design and deliver the communications, digital learning, and in-the-flow-of-work tools that make organisational change stick — by designing for how people actually think, feel, and behave.

Lima Delta works with enterprise organisations navigating complex change programmes — from digital transformation and operating model change to cultural evolution. We are not a change strategy consultancy. Our focus is implementation: turning an agreed change strategy into the digital experiences that get people to understand, engage with, and act on the change.

Our approach is built on the Inspire, Train, Sustain framework, developed alongside a behavioural scientist, which tackles the psychological barriers that cause most change programmes to fail:

- **Inspire**: Communications and experiences that connect change to what people actually care about, creating genuine motivation to do things differently.
- **Train**: Digital learning experiences that build practical skills and confidence to work in the new way, at scale.
- **Sustain**: In-the-flow-of-work tools, resources, and behavioural nudges that reinforce new behaviours long after launch day.

We typically work with HR Directors, Transformation Leads, Learning teams, Internal Communications teams, and Change Consultants leading enterprise-wide change. We also partner with change consultancies who need a creative implementation partner.

Key facts:
- Founded by Georgie Cooke (Head of Experience Design) and Simon Rupniak (Head of Production)
- Based in the UK, working with global organisations
- Clients include enterprises in engineering, financial services, retail, manufacturing, and sports media
- Our Pathfinder Workshop (from £4,950) takes clients from change strategy to implementation plan
- Production costs typically range from £20,000 to £100,000+

## Pages

- [Homepage](https://www.limadelta.com/): Overview of Lima Delta — who we are, what we do, and how we help organisations make change stick
- [Services](https://www.limadelta.com/service): Our end-to-end service from planning through prototyping to production, with deliverables organised across Inspire, Train, and Sustain
- [Approach](https://www.limadelta.com/approach): Our Inspire, Train, Sustain framework for behaviour change — the methodology behind everything we deliver
- [Portfolio](https://www.limadelta.com/portfolio): Case studies and thought leadership showing our work in practice

## Resources

- [Inspire, Train, Sustain Whitepaper](https://www.limadelta.com/whitepaper/inspire-train-sustain): The psychology behind learning that makes change happen — decades of behavioural science distilled into a three-step framework
- [Seven Reasons Why Change Fails](https://www.limadelta.com/portfolio/seven-reasons-why-change-fails-and-what-you-can-do-about-it): Our analysis of why change programmes fail and how to prevent it
- [Pathfinder Workshop](https://www.limadelta.com/pathfinder): Our collaborative planning workshop that takes organisations from change strategy to implementation plan

## Case Studies

- [DAZN — Changing hearts and minds](https://www.limadelta.com/portfolio/changing-hearts-and-minds-with-a-digital-campaign): Inspiring and empowering people to behave inclusively at a global sports entertainment platform
- [Motability Operations — People-first change](https://www.limadelta.com/portfolio/powering-people-first-change-at-motability-operations): Developing the skills 860,000 people depend on at the organisation behind the Motability Scheme
- [John Lewis Partnership — Customer experience training](https://www.limadelta.com/portfolio/delivering-exceptional-customer-experiences-at-jlp): Engaging till training that establishes skills for new starters across all stores

## Optional

- [LinkedIn](https://www.linkedin.com/company/lima-delta/): Lima Delta company page with latest updates and thought leadership
- [Contact](mailto:hello@limadelta.co.uk): Get in touch with the Lima Delta team